The Big Lead

5 best NFL schedule release videos that won the internet

NFL schedule release day has turned into a holiday in the football world, and some teams put their best foot forward with their viral schedule release videos.

By Josh Sanchez

NFL shield logo water bottles at the NFL Shop at the Super Bowl LIX Experience.
NFL shield logo water bottles at the NFL Shop at the Super Bowl LIX Experience. / Kirby Lee-Imagn Images
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It has been less than 24 hours since the 2025 NFL schedule dropped, but fans of every team across the league are still talking.

Some fans are upset with difficult stretches their teams will face or a lack of primetime games, others are thankful that the league finally remembered they exist.

MORE: NFL schedule 2025: Ranking the top 13 must-see games

Others are hoping that no one will remember their schedule release video by the weekend.

Indianapolis Colts General Manager Chris Ballard during his pre-draft press conference at the Colts headquarters
Indianapolis Colts General Manager Chris Ballard during his pre-draft press conference at the Colts headquarters / Kelly Wilkinson/IndyStar / USA TODAY NETWORK via Imagn Images

Then, there were teams that stole the show on social media with their innovative and creative ways of announcing when their teams will face their 2025 opponents.

So, what social media teams won schedule release day?

Let's take a look.

MORE: Cardinals' Mack Wilson Sr. drops '18 Bars' rap for team's schedule release

5. Los Angeles Rams -- Brenda Knows Ball

The Rams know how to lean into a joke. It wasn't long ago that Brenda Song went viral for criticizing the team's coaching staff, and now she's helping LA roll out its schedule in a memorable way.

MORE: Brenda Song is every emotional sports fan in her mic'd up moment for Lakers game

4. San Francisco 49ers -- Saddle Up

Much like you will see later on the list, nostalgia always wins. Thankfully, no one died of dysentery in the making of this video.

3. Minnesota Vikings -- Scars Fade

This one is just crazy. Would you get tattooed for your favorite team, but it's another team's logo? Well, that's exactly what some of the Vikings faithful did for the team's schedule release. Luckily, some of the tattoos were actually pretty cool.

2. Buffalo Bills powered by AI

AI is trending in big ole 2025, so it's always appropriate to rely on something trending. The Bills managed to pull off their schedule release with a humorous, unexpected twist.

1. Atlanta Falcons -- ATL Kart

This one tops the list based on nostalgia alone. The little kid inside of everyone loves Mario Kart -- if you don't, you better check your pulse. It's hard to find a flaw in the Falcons' approach.

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