The Washington Football Team Should Just Be the Franchise's New Name
The Washington football franchise announced its placeholder name for the foreseeable future while Dan Snyder and his cronies figure out the new name for the team. That placeholder name is the Washington Football Franchise. And honestly? They should just stick with it.
Effective immediately, Washington will call itself the “Washington Football Team”, pending adoption of a new name, sources tell ESPN.
— Adam Schefter (@AdamSchefter) July 23, 2020
This is not a final renaming and rebranding for team; this is the name it wants to use until pending adoption of a new name in the future. pic.twitter.com/sBs0Uo0ICm
Washington will not have any change to its color scheme. It will still use burgundy and gold. The Redskins logo on the helmet will be replaced by the player’s number in gold. The Washington Football Team will debut its home uniforms in week 1 against the Eagles. pic.twitter.com/8DpC6b0Tyj
— Adam Schefter (@AdamSchefter) July 23, 2020
A nickname is an important part of a team. It sells merchandise and gives teams their own identity. But the Washington Football Franchise is unique enough that such an explanatory name could stick. I'd buy a hat that says "Washington Football Franchise" on it. Not from the official NFL store or anything, but I would. It's super-weird, which makes it perfect.
They won't stick with it, of course. The Washington Football Franchise would be a permanent reminder of why Snyder had to change the name in the first place, and I'm sure he is doing everything in his power to distance his organization from the old name after his wallet was threatened. Nonetheless, we can hope. And my hope is that we get a football franchise named the Football Franchise in the NFL.