Sportsbooks Got Killed With Harrison Butker's Doink


Kansas City Chiefs Harrison Butker had a chance to give his team a first-quarter lead by booting a 42-yard field goal, but was unable to convert. He did succeed in hammering an upright and creating an entirely satisfying thud, colloquially known in the post-Cody Parkey world as a doink.
Harrison Butker misses the kick 😬 #ChiefsKingdom #FlyEaglesFly pic.twitter.com/AKjIOqSWgv
— Ball Brief (@BallBrief_) February 13, 2023
In addition to being a great bit of physical comedy, the contact meant good news for most fans who are liquid enough to wager on such an occurrence without being judged.
Further proof that the public loves to bet long shots in #SuperBowlLVII props:
— Ben Fawkes (@BFawkes22) February 11, 2023
96% of the bets at @DKSportsbook are on YES for "Any FG/XP to hit an upright or crossbar"
A cursory search reveals a +450-500 payday is coming to many online wallets bold enough to root for a kicker's confidence to be crushed.
This is justice. Things that are fun to hope for should be richly rewarded. On the other hand, imagine a sadder sentence than "I am tearing up my no-doinks Super Bowl ticket."