Frank Vogel Didn't Patronize Jimmy Butler's Coffee Business in the Bubble

Los Angeles Lakers head coach Frank Vogel confirmed he has not been a customer of Jimmy Butler's burgeoning coffee business in the NBA's Orlando bubble. That's just the latest shot fired in the battle between the Miami Heat and the Lakers as they prepare for Game 5 of the NBA Finals.

A few weeks ago, Vogel revealed Butler asked him if he wanted to buy a cup of coffee. The Lakers' head coach said he would eventually. On Friday, he revealed he hadn't followed through yet for two reasons: they two might wind up facing each other in the finals and $20 was too much for coffee.

Lakers coach Frank Vogel asked if he ever took up Jimmy Butler's sales pitch for his coffee business: "As much as the offer was appealing to me, he was a potential enemy so I didn't want to go there. Plus, $20 is a lot for a cup of coffee."
— Mark Medina (@MarkG_Medina) October 9, 2020

Let's be real, $20 for a cup of coffee is too much. I'm not trying to sh*t on Butler's business plan but it needs some revising. I mean, what are his overhead costs?

In mid-August it was revealed that Butler had brought a French press into the bubble and was charging for use of it:

So apparently Jimmy Butler wasn't kidding about the up-charge for the use of his French Press at Disney. (From Meyers Leonard's Twitter): pic.twitter.com/1s1em6flRG
— Ira Winderman (@IraHeatBeat) August 15, 2020

The idea is pretty brilliant but the costs are prohibitive. I mean, $20 for coffee? In this economy? Like Vogel, I'm going to have to take a pass on that.