NBC’s Going to Struggle to Get TV Ratings Today
It looked so promising!
The French Open women’s final!
A race for the Triple Crown!
A potential Stanley Cup elimination game involving teams from the two biggest TV markets, New York and LA!
What a banner Saturday this would be for NBC!
Poof. Gone.
Maria Sharapova’s in the women’s final. That’s great. She’s popular. People know her. Men, especially. (It shouldn’t matter, but it does.) Too bad her opponent is someone named Sara Errani, a 25-year-old Italian playing in her first Grand Slam Final.
The Triple Crown race? Rendered irrelevant because of … well, that depends on whether or not you believe the shit that I’ll Have Another’s team is shoveling. Regardless of why he’s not racing, the Belmont Stakes is shot. Nobody cares. And you can forget the pregame, too.
The Stanley Cup? Ratings are in the toilet so far – partially because they’ve been airing on NBC Sports Network (aka Siberia), but they were moving to NBC tonight. (Sadly, this speaks volumes about what the network thinks about the NHL.) But hey, network TV, great!
Except there’s a problem – the Heat beat the Celtics Thursday, and now they’ll play Game 7 tonight. And if you’re a casual sports fan, are you watching the NHL or Game 7 of the Eastern Conference Finals between the Celtics and LeBron? The fans have already spoken – ratings so far for this series have been record-setting.
Don’t worry about NBC, though – the Olympics are right around the corner.
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7 Responses to “NBC’s Going to Struggle to Get TV Ratings Today”
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June 9th, 2012 at 11:03 AM
Do your research, Shutton. The Kings and Devils have two of the worst five local market draws in hockey. This was absolutely the worst possible scenario for the NHL ratings wise from the get go.
June 9th, 2012 at 11:30 AM
To be fair NBC struggles to get ratings every day
June 9th, 2012 at 11:35 AM
So how many weekday NBA playoff games have been on ABC?
June 9th, 2012 at 11:39 AM
What mole said.
June 9th, 2012 at 12:15 PM
(Sadly, this speaks volumes about what the network thinks about the NHL.) But hey, network TV, great!
So how many weekday NBA playoff games have been on ABC?
None. But this is the Stanley Cup Finals. Just like the NBA Finals will be on ABC during the week.
Thing is, ESPN can switch games between ABC and ESPN and people will find it because ESPN is ubiquitous. But NBC Sports isn’t anywhere near that level — I’d say it’s not even in the Fox Sports Affiliate or Speed Channel range. Putting Games 3-4 on there killed any interest folks may have had for it.
June 9th, 2012 at 1:23 PM
Too bad NBC couldn’t care less about ratings today since they’ve been sold out of advertising for weeks for the Belmont and NHL game tonight. But I don’t want to ruin the narrative with facts.
June 9th, 2012 at 3:04 PM
I can’t tell whether its out of pure enjoyment or trolling hockey fans, but TBL (both here and on twitter) has not shied away from any opportunity to bring light to any real or perceived lack of popularity of hockey. Similar to this post, where TBL’s lack of knowledge of the subject matter is proven within a few comments, these shots at hockey’s popularity don’t really hold much merit. Clearly hockey’s ratings fall into this site’s 1/3 sports media mantra, but the selective use of information to feed your now stale argument is reminiscent of the hackneyed style of Cowherd (who you have gradually come to idolize, to the bewilderment of us longtime readers). Most of all, it’s just disappointing.
/remembers the pre-Schrutebag days
//sighs