John Marinatto Was Not a Great Commissioner, Though His Failure Was Result of Systemic Problems
John Marinatto has resigned as Big East commissioner after three years. He clearly was not the right man for the position, though that should not obscure the fact there might not have been one. Marinatto failed, but he inherited a climate setup for failure.
The Big East is unwieldy and outmoded. It’s a traditional basketball conference, that still believes it is a basketball conference, a ludicrous notion in 2012. Football revenue is both large and inherent for stability. Football must be the first concern. There’s no such thing as a major basketball conference that dabbles in football. Major conferences are football conferences that dabble in basketball.
This basketball-centric attitude from the Big East has led to divisive and destructive factions acting solely in their own self-interest. Basketball schools blocked football-first expansion. Football schools blocked expansion that would have hurt the football brand. A new television deal with ESPN was voted down. The combination left the Big East at a incredible competitive disadvantage during conference realignment.
Syracuse, Pittsburgh and West Virginia jumped. TCU left the Big East at the altar after an overture from the Big 12. They might have left anyway, but the Big East could not even extend that conversation. The only reason Rutgers, Connecticut and Louisville are still there is because no one has moved in for them, yet.
Football is in disarray. The prospect of a major deal hangs in the balance, yet Big East presidents reportedly were perturbed because Marinatto did not placate the basketball programs. He didn’t solicit enough advice from a group that contained one AD who seriously suggested the basketball schools should get 75 percent of the revenue. The Big East is not a conference. It’s a dysfunctional gentlemen’s club.
Marinatto could not exert his authority within the conference and, crucially, he had no clue how to sell the conference. The conference claims ownership over New York City, yet its offices are in Providence and it holds its landmark media event for football in freaking Newport, Rhode Island. The Pac 12, yes that conference on the opposite coast, held media days in both New York and Bristol. Think it’s a coincidence their national football presence increased radically and the conference just inked a $3 billion TV contract? Marinatto discussed proactive and bold action. Larry Scott, hired around the same time, got it done.
John Marinatto was the wrong man, and he did a poor job. His failure, however, was largely the fault of systemic problems within the conference. Unless the Big East sorts itself out or hires (not appoints, hires) a commissioner with a lot more gravitas, expect the ineptitude to continue.
[Photo via Getty]

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33 Responses to “John Marinatto Was Not a Great Commissioner, Though His Failure Was Result of Systemic Problems”
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May 7th, 2012 at 5:08 PM
Major conferences are football conferences that dabble in basketball.
Syracuse, Pittsburgh… jumped.
So… the ACC is a football conference?
May 7th, 2012 at 5:11 PM
wait…so the strippes were fighting?
May 7th, 2012 at 5:12 PM
It’s still better than Conference USA.
/he told himself repeatedly.
May 7th, 2012 at 5:18 PM
nice, matt hinton (dr saturday) landed at CBS and football outsiders. he and spencer hall are the best CFB bloggers going.
i always enjoyed hinton’s takes on the buckeyes…shame he won’t be allowed to write anything positive about them now at SECBS.
May 7th, 2012 at 5:20 PM
The basketball only schools might as well spin-off to form their own conference. The Big East can’t serve two masters at this point.
May 7th, 2012 at 5:26 PM
The fact that Providence still wields so much power in the Big East is mindboggling. Also they blew it when they let ND into the conference for everything besides football.
May 7th, 2012 at 5:28 PM
He didn’t solicit enough advice from a group that contained one AD who seriously suggested the basketball schools should get 75 percent of the revenue.
Hoya Saxa bitches!
May 7th, 2012 at 5:29 PM
“It’s still better than Conference USA.”
That’s nothing to be proud of, Russ.
May 7th, 2012 at 5:29 PM
Let DePaul, Providence, Marwuette and them join the A-18
May 7th, 2012 at 5:30 PM
Seton Hall, St. johns…
May 7th, 2012 at 5:31 PM
That’s nothing to be proud of, Russ.
Considering Conference USA is becoming Sunbelt II, I think it is.
May 7th, 2012 at 5:32 PM
Let DePaul, Providence, Marwuette and them join the A-18
Fuck that. Make a new football conference and just leave the Big East name to the schools from the northeast that play basketball
May 7th, 2012 at 5:33 PM
“It’s still better than Conference USA.”
That’s nothing to be proud of, Russ.
It’s also probably false
May 7th, 2012 at 5:40 PM
It’s also probably false
You shut your whore mouth.
May 7th, 2012 at 5:41 PM
Looks like SMU is afraid of a little Cokermania and Franchion…atude.
May 7th, 2012 at 5:42 PM
Wait, what? I’m saying that CUSA is better than the Big East. You shut your whore mouth
May 7th, 2012 at 5:42 PM
conference USA is about to become conference UNT.
May 7th, 2012 at 5:42 PM
Cokermania is definitely on the rise
May 7th, 2012 at 5:44 PM
Wait, what? I’m saying that CUSA is better than the Big East. You shut your whore mouth
And CUSA is the conference we’re about to leave for the Big East.
May 7th, 2012 at 5:44 PM
is this common knowledge?
May 7th, 2012 at 5:44 PM
Is there a school in the Big East with a better football program than Houston? Because if not, it’s apparently not as tough as C-USA.
May 7th, 2012 at 5:44 PM
Looks like SMU is afraid of a little Cokermania and Franchion…atude.
SMU has never been afraid of a little coke I’m afraid.
May 7th, 2012 at 5:45 PM
cokermania sounds like a psychotic disorder.
May 7th, 2012 at 5:46 PM
I never knew it, Spencer. And, as for the CUSA/Big East rivalry (CUSAtitude!), well, we’ll just have to see who actually ends up playing there before a winner can be declared
May 7th, 2012 at 5:47 PM
cokermania sounds like a psychotic disorder.
Larry Coker is probably psychotic. And he kind of looks like Jason Voorhees. The name is approved
May 7th, 2012 at 5:47 PM
Is there a school in the Big East with a better football program than Houston?
Houston is going to have a pretty big drop off this year. New coach, new system. Graduated a ton of starters.
May 7th, 2012 at 5:47 PM
That’s good stuff.
May 7th, 2012 at 5:48 PM
I never knew it, Spencer. And, as for the CUSA/Big East rivalry (CUSAtitude!), well, we’ll just have to see who actually ends up playing there before a winner can be declared
Indeed. If there is any constant in the conferences these days, it’s that you have no idea who is going to be playing in each one from one year to the next.
May 7th, 2012 at 5:49 PM
That’s good stuff.
It’s even funnier if you imagine me twitching halfway through it.
May 7th, 2012 at 5:50 PM
“New coach, new system.”
New coach? Yes.
New system? I don’t think so. Have you seen something different or are you just assuming that Sumlin’s departure will result in this. I think a good number of the offensive staff remained in place.
New QB? Yes.
New players? Yes.
New conference? Not yet, still shitty CUSA.
May 7th, 2012 at 5:59 PM
New system? I don’t think so. Have you seen something different or are you just assuming that Sumlin’s departure will result in this. I think a good number of the offensive staff remained in place.
Both offensive coordinators left. Kliff Kingsbury followed Sumlin to A&M, Jason Phillips is now at SMU. They may try to run the same system, but their offensive and defensive staff are almost entirely new.
May 7th, 2012 at 6:08 PM
it could be worse…you could be the WAC
May 7th, 2012 at 9:57 PM
The answer to who damaged the Big East is contained in this item: Who recommended declining ESPN offer to extend deal? Presidents? Commish?