Get Ready For Another Low-Rated World Series
The baseball ratings are in and the numbers aren’t exactly encouraging for the Rangers-Cardinals clash set to begin tomorrow night. In fact, it wouldn’t be much of a shock if the World Series saw record low ratings thanks to weak showings from both the ALCS and NLCS.
Fox averaged 7.1 million total viewers for its six ALCS games between the Rangers and the Detroit Tigers, down 22 percent from 9.1 million for last year’s coverage of the NLCS between the San Francisco Giants and Philadelphia Phillies. And while final numbers for TBS’s six-game series between the Cardinals and the Milwaukee Brewers aren’t in yet, the final two games slid 56 percent and 22 percent, respectively, compared to last year’s ALCS.
A valuable lesson to be learned for Bird Selig and the rest of the nest? Do everything in your power to stop showing playoff games on Sunday nights. It’s like trying to sell asparagus to a fat kid surrounded by Laffy Taffy. Perhaps a replay of this emotional scene from Rocky IV will finally instill what’s been an obvious notion to everyone else.
To make matters worse, the last time the Cardinals were in the World Series, which was 2006, MLB saw a record low for ratings. The numbers for last year’s edition of the Fall Classic, one that included the Rangers, were even worse, hence the expectation for another new low.
The bonus? If you’re a fan of the Cardinals or Rangers or bats and balls in general, none of this will have an impact on your personal viewing experience.
[Via MediaLife; photo via Getty]

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56 Responses to “Get Ready For Another Low-Rated World Series”
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October 18th, 2011 at 2:49 PM
To make matters worse, the last time the Cardinals were in the World Series, which was 2006, MLB saw a record low for ratings.
The Cardinals also only won 83 games that year. They weren’t exactly moving the needle.
October 18th, 2011 at 2:50 PM
I’ll watch.
October 18th, 2011 at 2:51 PM
/shrugs
//watches golf
October 18th, 2011 at 2:51 PM
The MLB playoffs take forever because of too many non-travel off days!
Have non-travel off days!
The Bird can’t win
October 18th, 2011 at 2:53 PM
What’s that Mr. Selig? CHIRP CHIRP CHIRP! How’s it going Mr. Selig? CHIRP CHIRP CHIRP!
October 18th, 2011 at 2:53 PM
I don’t know what it is about the Rangers. They’re not boring to watch in reality but for whatever reason my brain associates them that way. With the Brewers and Rays/Yankees/Tigers out of it I doubt I’ll watch more than a couple innings total.
October 18th, 2011 at 2:54 PM
Unless it’s a Game 7, MLB is just not going to be the most compelling TV program on Sunday night for a national audience, that’s for sure.
October 18th, 2011 at 2:54 PM
Even as a Red Sox fan, I have to say…GTFO. Seriously? We’re gonna go through this shit again? And if the numbers aren’t through the roof, what then? I guess the league has to fix it so it’s Yankees/Red Sox v. Phillies/Mets every fucking year from now until doomsday? Troll much?
/dismissive wanking
October 18th, 2011 at 2:54 PM
Great picture and caption, by the way.
October 18th, 2011 at 2:55 PM
It’s the narrative. Maybe aside from the Diamondbacks (maybe), these two teams had the the least amount of national coverage of any of the playoff teams all season long. Narrative drives TV.
October 18th, 2011 at 2:56 PM
If you need the Yankees or Red Sox to move your needle, fuck you and go watch the damn Kardashians.
/tired of these people dictaing the “success” of a series
October 18th, 2011 at 2:56 PM
Then television, not Bud Selig, is the problem.
/you’ll never see the media write about that
October 18th, 2011 at 2:57 PM
I’ll watch.
Go Cards!
October 18th, 2011 at 2:59 PM
Et tu, Tim Ryan?
October 18th, 2011 at 2:59 PM
Go Fuck Yourself Cards!
hi ark!
October 18th, 2011 at 3:00 PM
/waits for Hernia to point to bottom of post.
October 18th, 2011 at 3:00 PM
Sunday night playoff game is just flat-out stupid. There’s no two ways about it.
October 18th, 2011 at 3:01 PM
I suspect the comments in this thread will be much more rational than the usual MLB ratings post, because TSH eschewed the usual “BASEBALL IS DOOMED” narrative TBL likes to confidently drive home whenever he talks ratings.
October 18th, 2011 at 3:01 PM
/waits for Hernia to point to bottom of post.
[Via MediaLife; photo via Getty]
I don’t get it.
/smartass’d
October 18th, 2011 at 3:01 PM
Thanks Jersey. At least you read the post.
October 18th, 2011 at 3:02 PM
All I want is for the Rangers to win the World Series.
And Tony LaRussa to get another DUI and be fired. Also, Albert testing positive for PEDs. David Freese to get hit by a bullet train. Adam Wainwright to have Tommy John surgery 12 more times. Chris Carpenter to suffer the same fate as the cop that met Mr. Blonde.
That’s all.
October 18th, 2011 at 3:02 PM
jersey’s a fan of balls in general. bats? not so much.
October 18th, 2011 at 3:03 PM
Thanks Jersey. At least you read the post.
brown nose
October 18th, 2011 at 3:03 PM
A valuable lesson to be learned for Bird Selig and the rest of the nest? Do everything in your power to stop showing playoff games on Sunday nights.
I am sure Bud Selig is going to listen to a guy who thinks the CW puts out good tv
October 18th, 2011 at 3:04 PM
I will cherish this gold star for weeks.
October 18th, 2011 at 3:04 PM
There’s really no one to root for/against. I’m not a ‘sizzle!’ advocate or anything, but I just can not figure out a rooting interest for me.
October 18th, 2011 at 3:05 PM
Of course you wrote this Tim. I did read the post, but didn’t know you wrote it.
/Still think its dumb to suggest no Saturday night game though
October 18th, 2011 at 3:05 PM
Thanks Jersey. At least you read the post.
I read the post, but then I remembered that you and CRM asks us to be as unreasonable as possible in the Top Five each week. I assumed that that was a blanket request.
October 18th, 2011 at 3:05 PM
What is CW?
October 18th, 2011 at 3:07 PM
The point is, the post never gets written if there are good ratings. For baseball or for hockey. Because that goes against the “these sports are doomed!” narrative of this website.
October 18th, 2011 at 3:08 PM
What is CW?
Isn’t that the channel Gossip Girl is on?
October 18th, 2011 at 3:08 PM
Sunday, not Saturday.
October 18th, 2011 at 3:09 PM
Am I going to watch every moment? More than likely not, however I will try to watch a decent amount, because it is the World Series, and I want Tony LaRussa to die in the middle of a game for any reason possible.
October 18th, 2011 at 3:10 PM
I hate the “ratings indicates success” posts that TBL trots out. But that is not what TSH wrote today. He just wrote that all indications show that ratings are going to be low this year. Muthafuckin context, yo.
October 18th, 2011 at 3:10 PM
Sunday, not Saturday.
I need to quit drinking at work.
October 18th, 2011 at 3:10 PM
All I want is for the Rangers to win the World Series.
And Tony LaRussa to get another DUI and be fired. Also, Albert testing positive for PEDs. David Freese to get hit by a bullet train. Adam Wainwright to have Tommy John surgery 12 more times. Chris Carpenter to suffer the same fate as the cop that met Mr. Blonde.
That’s all.
i’ve signed up for SC’s World Series special edition newlsetter
October 18th, 2011 at 3:12 PM
CJ, if ratings were up I would post about it for sure. Everyone could join hands that Yankee-Red Sox power had been slain.
October 18th, 2011 at 3:13 PM
there are some of us who don;t give a rat’s ass aboout ratings, good or bad. i need to know one thing about a show’s popularity…..do i like it?
October 18th, 2011 at 3:14 PM
Damn, Selig is looking Letterman-esque in that photo. Old and cranky. But Dave still brings the funny. Bird, not so much.
Don’t despair, Rangers fans. I was sure I’d go to my grave without seeing the Saints in a Super Bowl, but it happened. Took 42 years, but it happened. Which means you’re due.
October 18th, 2011 at 3:17 PM
I cherish you actually being a round these parts for a change.
October 18th, 2011 at 3:18 PM
I’ll posit this – lower World Series ratings are a sign the general public is growing dumber.
Prove I’m wrong. Go ahead and try.
October 18th, 2011 at 3:20 PM
Haven’t been around as often as usual. Dance card has been kind of full as of late.
October 18th, 2011 at 3:20 PM
When more people prefer to watch singing and dancing competitions along with programming on certain stations such as CW, then I will agree with this posit 100%
/major wanking
October 18th, 2011 at 3:20 PM
No Yankees or Sawk. Waaaaaaaaa!
October 18th, 2011 at 3:20 PM
There’s really not much doubt about that.
October 18th, 2011 at 3:21 PM
im confused.
October 18th, 2011 at 3:27 PM
I guess the league has to fix it so it’s Yankees/Red Sox v. Phillies/Mets every fucking year from now until doomsday? Troll much?
As I told TBL last night on Twitter: If only the Yanks and Phillies were facing off! This wouldn’t be happening!
Oh wait…it totally would.
Fact is MLB has more to fear from college football than the slate of primetime NFL games this weekend.
October 18th, 2011 at 3:30 PM
Having read the last paragraph, I STILL STAND BY what I wrote earlier. We’ve seen these posts before from TBL and others.
October 18th, 2011 at 3:37 PM
Yeah, sports isn’t exactly equal to a Party Down, Arrested Development or Community. Baseball, Basketball, and Hockey might lockout every now and then, but they’re not going to completely disappear. Who cares about ratings? I mean, soccer is the most popular sport in the world.
October 18th, 2011 at 3:42 PM
Isn’t this just proof that everyone in America hates Tim McCarver?
October 18th, 2011 at 3:44 PM
if you hate mccarver you love deion
October 18th, 2011 at 3:47 PM
Baseball’s national ratings will always disappoint … more than any of the Big 4, it is a local sport. We watch our games with our announcers. We know the back story of all 162 games. Then we are force fed Buck & McCarver (and the rest) who try to break each pitch down into excruciating detail for the “casual fan.” Screw them, they aren’t watching.
That said — baseball would help itself by getting rid of the needless pre-game show. First pitch at 7:35.
McCarver has to go. Buck conveys no excitement or interest – he is a smug suit.
October 18th, 2011 at 3:55 PM
I was hoping somebody would say that isn’t true at all so I could post occupy wall street vids and say – this guy isn’t watching the WS. Sort of a Chewbaca defense. Oh well.
October 18th, 2011 at 4:23 PM
I grew up a baseball diehard but cannot guarantee I’ll watch much except the clinch games. It’s not appt. viewing for me anymore.
When the games start so late, I cannot get myself to invest myself into a game its possible I’ll be asleep for by the end. An earlier start would be nice. Also, it disenfranchises future customers (kids) and old ones (old people).
October 18th, 2011 at 10:10 PM
This post was predictable.
People are comparing apples to oranges. If you look at the long-term viewership curve of the World Series it’s been in steady decline since the 1980s. What could possibly be different about 1986 and 2011? Well, people have, I don’t know, entertainment options. There’s the internet. 1,000 cable channels. Satellite Radio. Music on demand. Cell phones. In 1986 the World Series ran up against your other stations (all 2 of them, plus a local independent and a PBS stations) that were most likely running reruns of Heidi. Of course more people were watching then. By this line of reasoning all the teams outside of the top eight media markets ought to be contracted, and the rest of us sit by and let New York and LA and Philly engage in their yearly, navel-gazing, self-congratulatory baseball-gasm.
Oh, but you counter, the NFL doesn’t seem to have a problem. There’s a reason for that. It’s as shitty a product today as it was in the mid-80s (other than the elite teams). How about a Sunday night game between an overrated, underachieving Sanchize-led Jets team and a semi-pro team that looks like it’s been replaced by extras from the Walking Dead. So why do people watch? It’s simple. Gambling. Gambling as exploded at every level of American society, from local scratch-off tickets to casinos to your local bookie. Football is far, far easier to gamble on than baseball. It happens once a week so you’re only losing money on the weekend. Blah, blah, blah.
October 19th, 2011 at 9:58 AM
BIGLEAD Logic
2 and a half men’s ratings are better than Mad Men. Therefore, 2 and half men is a better show and is more successful than Mad Men.
durrrrrrrrrrrrrrrrr