This photo of a shirtless Kevin Durant was taken in Japan two weeks ago. It lingered on Getty Images until Thursday, when this message board picked it up. The photo raced around the web in record time, and today, there’s a column in the Oklahoman all about Kevin Durant’s ink.

Durant confirmed the deliberate placement of his designs following a practice in early May when the Thunder was in a Western Conference semifinals series with Memphis. A day earlier on Twitter, I had verified a reader’s query as to whether the images on Durant’s chest from a previous photo were real. It sparked shock among my “followers” and led to a series of subsequent questions … Durant immediately checked his phone on the broadcast and told viewers he does indeed have tattoos before adding, “so what?”

I tend to agree. So what? Durant’s savvy enough to keep the ink covered up under his jersey, making himself that much more marketable. My question is whether or not I can talk my wife into letting me get some ‘business ink.’
Below is a photo of what Durant used to look like before getting all tatted up. [Oklahoman]